Twitter Japan to introduce payment model

TOKYO – Twitter Japan has further moved to differentiate itself from its global counterpart through the introduction of a tiered payment model that will charge audiences to view tweets from premium Twitter accounts.

Speaking at the Mobidec2009 conference earlier this week, Kenichi Sugi, COO of DG Mobile – a subsidiary of Japanese Twitter partner Digital Garage – announced that Twitter would introduce paid subscription options starting in January that will allow account holders to charge audiences who want to look at their tweets and access links to their external websites.

According to local reports, the plan will allow audiences to view some text on all tweets but will charge a fee to unlock access to certain images, external URLs and text. Users willing to pay to view the tweets can do so via a monthly subscription model, for which they can use a credit card to pay. They can otherwise buy a prepaid ticket with a credit card or at a convenience store. Finally, audiences can choose a pay-per-tweet option, which is charged to credit card, convenience store top-up cards or carrier billing for Twitter-on-mobile users.

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